Scaling – A Marketplace for Business Growth

Scaling is a digital marketplace designed to connect entrepreneurs, investors, and business owners — helping them find the right partners to grow and scale their ventures. The platform enables users to raise capital, form partnerships, pitch ideas, and buy or sell businesses, creating a central hub for collaboration and opportunity. Introduced to the founders through an industry connection, SuperKind was brought on to shape both the brand identity and digital product, guiding the concept from early idea through to MVP and launch.

Client

Scaling

Agency Partner

Deliverables

Website Design Product Design UX Strategy Workshop Facilitation UsabilityTesting Creative Direction

Industry

FinTech

Year

2024

01
Objective
The goal was to design a product that would earn users’ trust — a place where meaningful business could happen between complete strangers. Scaling needed to feel professional yet approachable, bridging generational differences while balancing business needs with user needs.
02
Process
03
Outcome
01
Objective
The goal was to design a product that would earn users’ trust — a place where meaningful business could happen between complete strangers. Scaling needed to feel professional yet approachable, bridging generational differences while balancing business needs with user needs.
02
Process
03
Outcome