Owl Eye – Making Sleep Health Accessible

OwlEye is a sleep health app designed to help users assess their sleep in minutes. Powered by Optalert’s world-leading algorithm, it transforms complex sleep science into a simple, intuitive experience — available in 12 countries and 6 languages.

Client

Optalert

DELIVERABLES

UX Strategy UX Design Product Design iOS App Branding

Industry

MedTech

Year

2024

Overview

Optalert is a global leader in fatigue monitoring technology, providing real-time drowsiness detection to prevent fatigue-related accidents in high-risk industries such as mining, aviation, and transportation.

SuperKind partnered with Optalert to design OwlEye — a native iOS and Android app that helps users assess their sleep health in minutes. Powered by Optalert’s scientifically validated algorithm, OwlEye brings decades of research into the hands of everyday users, making professional-level sleep insights accessible and easy to understand.

Objective

The goal was to transform complex medical data into a clear, approachable experience that users could trust. The app needed to make sleep health assessment simple, quick, and non-intimidating — while maintaining the accuracy and authority of a medical-grade tool.

Process

Through close collaboration with Optalert’s scientific and development teams, we designed a user-centred interface that bridges the gap between science and everyday usability.

Using Figma for wireframes and prototypes, we refined the app’s information flow and visual language to feel calm, credible, and intuitive. The final design guided users effortlessly through testing, results interpretation, and educational content, with accessibility and trust at its core.

The product was carefully implemented across iOS and Android, ensuring a seamless experience in over 12 countries and 6 languages.

Outcome

OwlEye launched successfully, empowering users to better understand their sleep health and detect early signs of sleep disorders such as obstructive sleep apnea. The app’s clear design and approachable interface helped transform complex sleep science into actionable insight.

Featured on 7News, OwlEye quickly reached a wide audience, offering a vital tool in tackling one of Australia’s most common health concerns — with 2 in 3 adults reporting at least one sleep problem.

For SuperKind, OwlEye represents how thoughtful design can make science approachable — and technology genuinely human.