Crafting thoughtful design for future-friendly businesses.

We are Melbourne-based independent UX Design studio partnering with businesses and agencies to craft elegant digital experiences that drive change and leave a positive mark.

Book a Call

Book a Call

View our Work

View our Work

View our Work

View our Work

Experience-led.
Purpose-built. Future-ready.

SuperKind is the design studio of Melbourne-based UX Designer, Zach Dyson. With over a decade of experience, SuperKind partners with other values-driven businesses and creative teams to design digital solutions that improve everyday life and create meaningful impact.

Our philosophy is rooted in respect for humans and for the planet. We design with empathy, transparency, and care, crafting ethical, user-centred solutions that minimise environmental impact while maximising clarity and usability.

Intentionally small and deeply hands-on, we work with a trusted network of partners across design and development to deliver future-friendly work that helps good ideas grow.

Book a Call with Zach

Book a Call with Zach

Our Work

Owl Eye – Making Sleep Health Accessible

Product | Branding

Owl Eye – Making Sleep Health Accessible

Product | Branding

Owl Eye – Making Sleep Health Accessible

Product | Branding

The Great Australian Wildlife Search

Website | UX Research

The Great Australian Wildlife Search

Website | UX Research

The Great Australian Wildlife Search

Website | UX Research

Flinders Online — Redesigning Digital Learning

Website

Flinders Online — Redesigning Digital Learning

Website

Flinders Online — Redesigning Digital Learning

Website

Our partnerships

Trusted by teams who care about good design.

From global brands to local businesses, we’ve collaborated with teams who see design as more than aesthetics – they understand that it is a lever for clarity, connection, and change. Every project is built on collaboration and mutual respect.

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Projects delivered

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Client return rate

  • Zach is a great communicator and facilitator and helped us simplify a complex product and process into a streamlined user experience.

    Timothy Clifford • Data and Tech, Loam Bio

  • Zach is thoughtful, rigorous, responsive, and always level-headed. I wholeheartedly recommend him to anyone who needs a primo designer.

    Paul Zubrinich • CMO, Optalert

  • Always quality, always low fuss, always ease. I appreciated what we were able to do with you for our clients.

    Luke Evens • CEO, Anchora

  • The UX flows and UI designs that Zach outputs is some of the best we've seen. Measured, professional interactions at every stage.

    Paul Grimes • Founder, OK200

  • Zach brings a strong mix of creativity, quality, and professionalism to every engagement. He’s always on time, communicates well and delivers.

    Rahul Jhaveri • Founder, Jhavtech Studios

  • Zach did all our design work and has been absolutely fantastic, diligent and professional. Will definitely work with him again.

    Daniel Emery • Founder, FlowFit Yoga

  • Zach is a great communicator and facilitator and helped us simplify a complex product and process into a streamlined user experience.

    Timothy Clifford • Data and Tech, Loam Bio

  • Zach is thoughtful, rigorous, responsive, and always level-headed. I wholeheartedly recommend him to anyone who needs a primo designer.

    Paul Zubrinich • CMO, Optalert

  • Always quality, always low fuss, always ease. I appreciated what we were able to do with you for our clients.

    Luke Evens • CEO, Anchora

  • The UX flows and UI designs that Zach outputs is some of the best we've seen. Measured, professional interactions at every stage.

    Paul Grimes • Founder, OK200

  • Zach brings a strong mix of creativity, quality, and professionalism to every engagement. He’s always on time, communicates well and delivers.

    Rahul Jhaveri • Founder, Jhavtech Studios

  • Zach did all our design work and has been absolutely fantastic, diligent and professional. Will definitely work with him again.

    Daniel Emery • Founder, FlowFit Yoga

Our Services

Product Design

Designing intuitive, scalable digital products — from apps to SaaS — with clarity, craft, and strong UX foundations.

UX / UI Design

Mobile App Design

Web App Design

SaaS Product Design

Design Systems

Proof of Concept Design

Web Design

Creating purposeful, responsive websites that blend design, performance, and accessibility for every user.

Custom Website Design

Ecommerce Stores

No-Code Development

Digital Design

UX Copy Writing

Design Library Creation

UX Research

Uncovering insights through testing and research to guide confident, user-centred design decisions.

UX Audits

Usability Testing

Design Sprints

Interactive Prototyping

Wireframing

Workshopping

How we work

Traditional Agencies

  • Layers of account managers, producers, and designers.

  • Layers of account managers, producers, and designers.

  • Layers of account managers, producers, and designers.

  • Your budget is diluted across overhead, not delivery.

  • Your budget is diluted across overhead, not delivery.

  • Your budget is diluted across overhead, not delivery.

  • Slow communication and competing priorities.

  • Slow communication and competing priorities.

  • Slow communication and competing priorities.

  • Generic processes that don’t fit your business.

  • Generic processes that don’t fit your business.

  • Generic processes that don’t fit your business.

  • High staff turnover means inconsistency in output.

  • High staff turnover means inconsistency in output.

  • High staff turnover means inconsistency in output.

  • You work directly with the main team – no middle layers.

  • You work directly with the main team – no middle layers.

  • You work directly with the main team – no middle layers.

  • Budget goes into the project, not overhead or admin.

  • Budget goes into the project, not overhead or admin.

  • Budget goes into the project, not overhead or admin.

  • We adapt around your team’s tools and workflow.

  • We adapt around your team’s tools and workflow.

  • We adapt around your team’s tools and workflow.

  • We partner with trusted specialists when needed.

  • We partner with trusted specialists when needed.

  • We partner with trusted specialists when needed.

  • Communication stays clear and quality never gets lost.

  • Communication stays clear and quality never gets lost.

  • Communication stays clear and quality never gets lost.

Have a project in mind?

Have a project in mind?

Book a call

Book a call

Book a call

Book a call

Book a call

Book a call

Frequently Asked Questions

I’ve got an app idea — can you help me bring it to life?

Absolutely. Whether it’s a rough idea or something you’ve been refining for a while, we can help turn it into a real, tangible product. This often starts with designing a proof of concept (PoC) — a focused version of your idea that can be used to validate the concept, gather early feedback, or even secure investor funding. From there, I’ll guide you through research, strategy, design, and into development with the support of trusted developer partners.

Do you develop websites and apps too?

Yes. While we focus on UX and design, we collaborate closely with a trusted network of developers who bring our designs to life. You get the benefits of a tight-knit, experienced team — without having to coordinate it all yourself.

Which industries do you work with?

We’ve partnered with teams across many industries — from FinTech, Agriculture, and Health to Non-Profit, Sport, Real Estate, and Ecommerce. What matters most to us isn’t the sector, but the impact. We love working with organisations doing good for the planet and its people, using our craft to help them drive change and leave a positive mark.

Can you help us refine our brand?

Absolutely. While UX is our focus, we often help refine visual identity, tone, and content to ensure the whole experience feels cohesive.

What does “future-friendly design” mean?

It means creating digital products that are built to last — considerate of users, the planet, and the ever-changing web.

I’ve got an app idea — can you help me bring it to life?

Absolutely. Whether it’s a rough idea or something you’ve been refining for a while, we can help turn it into a real, tangible product. This often starts with designing a proof of concept (PoC) — a focused version of your idea that can be used to validate the concept, gather early feedback, or even secure investor funding. From there, I’ll guide you through research, strategy, design, and into development with the support of trusted developer partners.

Do you develop websites and apps too?

Yes. While we focus on UX and design, we collaborate closely with a trusted network of developers who bring our designs to life. You get the benefits of a tight-knit, experienced team — without having to coordinate it all yourself.

Which industries do you work with?

We’ve partnered with teams across many industries — from FinTech, Agriculture, and Health to Non-Profit, Sport, Real Estate, and Ecommerce. What matters most to us isn’t the sector, but the impact. We love working with organisations doing good for the planet and its people, using our craft to help them drive change and leave a positive mark.

Can you help us refine our brand?

Absolutely. While UX is our focus, we often help refine visual identity, tone, and content to ensure the whole experience feels cohesive.

What does “future-friendly design” mean?

It means creating digital products that are built to last — considerate of users, the planet, and the ever-changing web.

I’ve got an app idea — can you help me bring it to life?

Absolutely. Whether it’s a rough idea or something you’ve been refining for a while, we can help turn it into a real, tangible product. This often starts with designing a proof of concept (PoC) — a focused version of your idea that can be used to validate the concept, gather early feedback, or even secure investor funding. From there, I’ll guide you through research, strategy, design, and into development with the support of trusted developer partners.

Do you develop websites and apps too?

Yes. While we focus on UX and design, we collaborate closely with a trusted network of developers who bring our designs to life. You get the benefits of a tight-knit, experienced team — without having to coordinate it all yourself.

Which industries do you work with?

We’ve partnered with teams across many industries — from FinTech, Agriculture, and Health to Non-Profit, Sport, Real Estate, and Ecommerce. What matters most to us isn’t the sector, but the impact. We love working with organisations doing good for the planet and its people, using our craft to help them drive change and leave a positive mark.

Can you help us refine our brand?

Absolutely. While UX is our focus, we often help refine visual identity, tone, and content to ensure the whole experience feels cohesive.

What does “future-friendly design” mean?

It means creating digital products that are built to last — considerate of users, the planet, and the ever-changing web.